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How to Recruit A-Players For Your Solar Business

If you’re in the solar industry I’m sure you’ve looked everywhere in hopes to find reps that will sell 10 or even 20+ deals a month each…

These are what we call A-Players; self motivated, top performers who are consistent with their volume every month.

These are the people you want in your business. If you’re looking to get your company to 50, or even 100+ deals a month YOU NEED A-PLAYERS. And a lot of them…

First of all, there are places where you will NOT find A-Players:

They’re most likely not a friend you meet on the mall or someone you find in popular platforms like upwork, indeed or zip recruiter…

These are the top people who probably already worked at another company or are already good at sales. They all have the trait of being extremely self motivated and having big goals.

We’ve found there’s 3 crucial steps to attract A-Players to your business and keep them:

Know your Ideal Rep:

Where do they hang out?, what do they like to do?, how do they dress?, What motivates them?

You need to ask yourself all these questions and create an exact description of the type of rep you want to hire. 

How do you expect to hire an A-Player if you don’t even know what that looks like for you?

Create an Irresistible Offer:

A lot of A-Players will not be unemployed. Many B, C, and D-Players are unemployed because they’re not good at what they do. But A-Players are the top performers somewhere already…

These people are drawn to you because of the opportunity to work with a great company. They’re not looking to downgrade. They want to work for a company that understands them and can help them grow.

So you have to give them the “vehicle” to help them not only reach their financial goals, but also feel like they’re in the right place to work, that’s why your company culture is very important.

Competitive Comp Plans

If you’re giving reps a high baseline and trying to keep all the money for yourself you’re just going to get new people who don’t know how a baseline works and that will maybe sell a couple deals a month, but not be A-Players.

How would your business change if you had a rep that sold 40 deals in one month? Do they deserve a lower baseline? YES. Business has to be fair and this is one of the things that keeps your business going and keeps your guys motivated. When they see there’s a big opportunity to grow and make a lot of money they will be compelled to work with you.

Simple enough right?

This is just the tip of the iceberg of what we offer at Solar CEOs, but if you want to get all of Zain’s proven standard operating procedures, systems & Scripts for recruiting:

  • Recruiting through Facebook ads; Walkthrough & Process
  • Recruiting Script
  • Opportunity Call Script
  • Best Practices for recruiting

That’s only on the recruiting side!

  • We can also help you:
  • Recruit a high volume of A-Player Sales Reps consistently
  • Virtual Sales Process to 2X your Volume
  • Streamline your company operations and systems
  • Copy and Paste our D2D sales process (one of our guys sold 44 self gen deals last month with this process)

[+] All of our company Standard Operating Procedures, Scripts, and Systems

[+] The Actual Roadmap for an 8 Figure Solar Company Applied to your Own Business

[+] 52 1on1 calls and accountability to help you and your team implement everything

[+] Weekly Mastermind Meetings With Me

[+] 25 Deal Guarantee (meaning if you don’t get 25 new deal from our efforts we give you a full refund on the program. YES that’s how confident we are about this)

If you’d like to get all of this and 1on1 help from me and my team to get your solar business to the next level:

Click here to book a free call where we will talk about how we can help you business scale to the next level!

There are right and wrong ways to recruit A-Players in the solar industry. It’s not only about where you get them but about the process you follow.

This is the process we’ve used to hire over 200 reps for our company :

1. Interviewee fills out an application

Qualify them and ask them relevant questions like sales experience, goals, why are they interested in the position, etc.

Sift out whoever’s not qualified and then:

2. Have qualified applicants submit a 60 sec resume video (them pitching you on why they should work with you)

Again filter out whoever’s not qualified and then:

3. Lead qualified applicants to a zoom group interview

4. Set a 1on1 interview with you or your sales manager

5. Hire on a trial period

One thing is how people say they are and another is how they actually are! put them on a trial period so you can prove if they really got what it takes!

So that’s it, pretty straight forward.

If you would like to learn how to recruit the best A-Players and train the on scale, put in processes and systems in your company, create leaders, and get a ton more deals:

Hope all this information was helpful.
Zain Jan